Personal and Professional
Branding Services

Amy Schofield Earns First-Ever Academy Certified Profile Writer Credential

Amy Schofield Earns First-Ever Academy Certified Profile Writer (ACPW) Credential December 2016 – Now, more than ever, employers and hiring professionals are using social media to review candidates. According to the 2015 Jobvite Recruiter Nation report, 80% of recruiters use LinkedIn® to evaluate and engage talent, 50% use Facebook®, and 43% use Twitter®. But how do job […]

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Creating Your Positioning / Elevator Speech

It’s time to pull together all of the information you gathered during your research and create your positioning (or elevator speech). Your personal position should highlight your expertise and unique abilities. You can “name drop” by including well-known companies, schools, and credentials in your positioning. Your personal positioning has two parts: a tagline and a […]

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How to Develop Your Positioning Statement / Elevator Speech

Before you can position yourself properly in the job market and distinguish yourself from other job seekers out there, you need to get clear about the type of job you want and the type of company you want to work for. As you work to craft your positioning statement (also known as an elevator speech), […]

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Phone Interview Tips: Part II

Phone Interview Tips So many first impressions are made on how a job seeker looks. But what if the first job interview is a phone interview? Remember, you only get one chance to make a first impression! When scheduling a phone interview, find out: The time of the call (clarify time zone) Who is calling […]

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Phone Interview Tips: Part I

So many first impressions are made on how a job seeker looks. But what if the first job interview is a phone interview? Traditionally, phone interviews were used to conduct screenings for in-person interviews and to answer any questions not addressed in a resume. But, today, phone interviews are sometimes replacing in-person first interviews. Phone […]

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Job Search Resources: 7 Additional Tools to Help You

Job Search Resources Are you stuck in your job search? If so, the job search resources below are great tools to read to increase your understanding of your skills, career goals, and current hiring trends. Career Exploration:           College Graduates:             Transitioning Military:       […]

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Top Resume Tips: Overall Formatting of Your Resume

Research shows that hiring managers typically spend less than one minute skimming over a resume and many companies are utilizing computerized applicant tracking systems these days to scan resumes before they even make it to a set of human eyes. Does your resume highlight your skills and accomplishments, demonstrate if you are a good fit […]

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